
Tech and workflows across Marketing, Sales, CS and Partnerships
Dashboards and proactive recommendations to improve revenue performance
Lead routing, qualification, sales stages, deal pricing, and team-to-team hand-offs
Data capture, lead nurturing, scoring and workflows to keep reps focused on your customers
Forecasting, business reviews, and other rhythms to support teams and foster accountability
Coordination of priorities and resources across all revenue-influencing teams
Revenue modelling, target setting, territories, and compensation plans to optimize revenue efficiency
The completeness, accuracy and recency of data to prompt the right conversations at the right time
Are you a Revenue Operations Leader looking to broaden your thinking, and strengthen your network? This is the right membership for you!
FREE
Membership includes:
Access to past "RevOps Real Talk" session recordings.
Membership portal login.
Private discussion forum with other members.
Are you a Revenue Operations Leader looking to increase your impact in your company, and your visibility in the market? This membership is designed for you!
$70/m or $700/yr (CAD)
Membership includes:
Everything in the Associate membership.
Participate in roundtable discussions.
Increase your visibility by contributing content (subject to approval).
Access to consulting and career opportunities (based on availability and fit).
Exclusive discounts on coaching, courses, and events.

A Revenue Operations Leader who provides strategic value is the secret sauce that every CROs wants and needs in their corner. They provide a data-informed perspective that enables CROs to make decisions with confidence.
The unfortunate reality is that many CROs feel like they're running blind, because their Revenue Operations Leaders fall short of providing the strategic partnership they need. In this RevOps Real Talk session, we will show you how to transform into the indispensable Leader you know you can be.
We will unveil the 5 defining traits of a strategic RevOps partner, including practical ways you can put them into practice right away!
Don't miss this opportunity to learn how to amplify your impact, and fast-track your career!


I've had the joy of leading RevOps at amazing companies like Shopify, Intuit, Clio, and Eloqua (now Oracle Marketing Cloud). I've been part of every stage of growth, from startup to billions in annual recurring revenue.
This chapter of my career is all about developing other RevOps leaders.
The world of revenue generation is changing fast, and the role of RevOps leaders is getting harder. They need to constantly evolve, while sustaining their own wellbeing.
AI is transforming analytics and forecasting, making insights more timely, relevant and predictive.
Tech stacks are becoming more adaptable, leading to faster deployment of changes.
Data quality management is growing in complexity, as we capture more data points from more sources.
Reps are spending more customer-facing time, as admin work becomes more automated and intelligent.
Coordination across teams is becoming a key driver, preventing disjointed customer experiences.
The future of RevOps is bright. Let's shape that future together!
-- Michael Hanna
Improve your revenue generation, and extend your team with hands-on Revenue Operations execution.
Book a speaker for your team kick-off or industry event.
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